如何结合UA和AW跟踪标签？

Question

我正在为已经有一些用于跟踪 Google Analytics 的代码的网站设置 Google Ads

<!-- Global Site Tag (gtag.js) - Google Analytics -->
<script async src="https://www.googletagmanager.com/gtag/js?id=UA-XXXXXXXX-XX"></script>
<script>
  window.dataLayer = window.dataLayer || [];
  function gtag(){dataLayer.push(arguments)};
  gtag('js', new Date());

  gtag('config', 'UA-XXXXXXXX-XX');
</script>
<meta name="google-site-verification" content="................." />

我需要将其设置为 Google Adwords 以进行一些电话验证。谷歌为此主题提供了以下代码：

<!-- Global site tag (gtag.js) - Google Ads: YYYYYYYYY -->
<script async src="https://www.googletagmanager.com/gtag/js?id=AW-YYYYYYYYY"></script>
<script>
  window.dataLayer = window.dataLayer || [];
  function gtag(){dataLayer.push(arguments);}
  gtag('js', new Date());

  gtag('config', 'AW-YYYYYYYYY');
</script>
<script>
  gtag('config', 'AW-YYYYYYYYY/X_XXXXXXXXXXXXXXXXXX', {
    'phone_conversion_number': '(XXX) XXX-XXXX'
  });
</script>

但我不知道如何组合这两个代码。

我试图粘贴这两个代码，但跟踪停止工作。

Answer 1

要使其正常工作，您需要一个初始化脚本和两个 gtag('config' ...) 调用：

<script async src="https://www.googletagmanager.com/gtag/js?id=UA-XXXXXXXX-XX"></script>
<script>

// GTAG initialization
  window.dataLayer = window.dataLayer || [];
  function gtag(){dataLayer.push(arguments)};
  gtag('js', new Date());

// Setting up trackers
  gtag('config', 'UA-XXXXXXXX-XX');
  gtag('config', 'AW-YYYYYYYYY');
  gtag('config', 'AW-YYYYYYYYY/X_XXXXXXXXXXXXXXXXXX', {
        'phone_conversion_number': '(XXX) XXX-XXXX'
  });

</script>

gtag 可与多个跟踪属性无缝协作。以下是一些文档参考：https : //support.google.com/google-ads/answer/7548399 ?hl= en 、 https : //developers.google.com/gtagjs/devguide/add